วันอังคารที่ 17 กุมภาพันธ์ พ.ศ. 2552

Corporate Finance For Dummies : Business Plans For Dummies

Strategic Planning For Dummies For Dummies Business Personal Finance
Binding: Paperback
Rating: 5.0
Review: 9
Studio: For Dummies
If youre starting a new business or planning your businesss future, there are plenty of things you should take into account. Strategic Planning For Dummies covers everything you need to know to develop a plan for building and maintaining a competitive advantage no matter what business youre in. Written by Erica Olsen, founder and President of a business development firm that helps entrepreneurial-minded businesses plan for a successful future, this handy guide covers all the basics, including: How a strategic plan is different than a business plan Establishing a step-based planning process Planning for and encouraging growth Taking a long-view of your organization Evaluating past performance Defining and refining your mission, values, and vision Sizing up your current situation Examining your industry landscape Setting your strategic priorities Planning for unknown contingencies If youre in business, you have to plan for everything especially if you intend your business to grow. Whether youre planning for a small business, large conglomerate, nonprofit, or even a government agency, this book has the planning specifics you need for your organization. Step-by-step, youll learn how to lay the foundations for a plan, understand how your plan will affect your business, form planning teams, discover what your strengths are, see where you are, and, finally, plan where youre going. And theres much more: Learn to analyze business trends that will determine your businesss future Set measurable, realistic goals that you can plan for and achieve Make strategic planning a habitual part of the organization Prioritize multiple strategies that you can implement simultaneously Set a defining vision for the organization that guides all your planning and strategy This friendly, simple guide puts the power of strategic planning in the palm of your hand. For small businesses that cant afford to hire strategic planning consultants, its even more imperative. Careful, constant planning is the only way to handle an uncertain business future. With this book, youll have all the step-by-step guidance you need to ensure youre ready for anything that comes.
Manufacturer: For Dummies
Price: $21.99 USD
Business Plans For Dummies
Binding: Paperback
Rating: 4.0
Review: 13
Studio: For Dummies
Would you take off on a road trip to a new destination without a map or good directions? Probably not. Yet, sometimes business owners go full speed ahead without even having a destination in mind, much less a map on how to get there. Thats why so many businesses never make it. In todays competitive marketplace, 3/4 of all new businesses fail within two to three years. Whether youre launching a new business or working to strengthen or expand an established one, a business plan is your road map to success. Business Plans For Dummies, 2nd Edition helps you keep your businesses on track and reach your goals. Written by Paul Tiffany, PhD, professor at UC Berkley Haas Business School and the Wharton School of Business and Steven Peterson, PhD, Professor at UC Berkeley Haas Business School and CEO of Strategic Play, it helps you Realistically determine where your business is and where you want to go Create a detailed business plan and put it into action instead of in a drawer Use the plan to secure financing Prepare for opportunities avoid common pitfalls In short, Business Plans for Dummies helps you determine where you want your business to go and create a map for getting there. Youll discover how to: Identify and approach potential financial backers, including venture capital firms, angels, bankers, and others Clarify and crystallize your companys mission, vision, and values Analyze your industry and your competition Identify your customers, including their needs, habits, purchase triggers, and decision-making processes Objectively analyze your companys strengths and weaknesses Analyze your financial situation in order to do realistic forecasts and budgets Recognize trends and anticipate changes, both in the overall economy and in your industry Plan for growth, considering the product life cycle, new products, or new markets Structure your organization and nurture leadership Complete with diverse techniques and approaches plus a sample business plan, Business Plans For Dummies gives you detailed how-to for designing a dynamic, business plan that will keep you on course in spite of the inevitable curves and detours in todays marketplace. Its a plantastic resource for business owners and entrepreneurs.
Manufacturer: For Dummies
Price: $21.99 USD
Reading Financial Reports For Dummies
Binding: Paperback
Rating: 5.0
Review: 12
Studio: For Dummies
The U.S. government began standardizing and regulating financial reporting in 1929 when the stock market crash made it painfully clear that businesses often made absurd claims and that investors were either gullible, unable to verify information, or both. Now, financial reports are used by a companys management to measure profitability (or lack of it), optimize operations and guide the company, by banks and other lenders to gauge the companys financial health, and by institutional or individual investors interested in purchasing stock. Unless youre financially savvy, annual reports with all those figures, frustrating footnotes, and fine print are boring and intimidating. However, once you have a fundamental knowledge of finance and its basic terminology, you can find the juicy parts. Reading Financial Reports For Dummies by Lita Epstein, a teacher of online financial courses and author of Trading for Dummies, gets you up to speed so you can: Go past the prose that can maximize the positive and minimize the negative and get information in dollars and cents Get an overview from the big threethe balance sheet, income statement, and statement of cash flows Understand the lingo and read between the lines Calculate basics like PE, Dividend Payout Ratio, ROS, ROA, ROE, Operating Margin, and Net Margin It pays for investors to be somewhat skeptical instead of gullible. Pressured to please Wall Street, companies are sometimes tempted to use creative accounting. Youll discover how to: Detect red flags (that, unfortunately, arent emphasized in red) such as lawsuits, changes in accounting methods, and obligations to retirees and future retirees Understand the different reporting requirements for public companies and private companies with various types of business structures Analyze a companys cash flow, a prime indicator of its financial health Scrutinize deals such as mergers, acquisitions, liquidations and other major changes in key assets Organized so you can start where youre comfortable and proceed at your own pace, Reading Financial Reports for Dummies helps managers prepare annual reports and use financial reporting to budget more efficiently and helps investors base their decisions on knowledge instead of hype. Whether youre in business or in the stock market, knowledge is always an asset.
Manufacturer: For Dummies
Price: $19.99 USD

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